Bermuda triangle (revenue, content and communication to
revenue….the viral loop)
Treat users as partners. The more active a person is on the social graph, the more
valuable they become.
www.klout.com access it and it will tell you what your viral co-efficient and your value in
points to Facebook and others, based on the number of active engaged networks, your
activity and the activity of your network.
Religion is an example of the viral loop. A true believer cannot be content on saving
his own soul, he wants to save yours too. Earth is the greatest viral loop of all….7 billion world population.
Built in virility. Exponential
growth…predictable growth rates. The more who join, the more who have incentive to join…
People create people.
Simple concept. Diversity =
stronger network. Expo growth virility index above 1.0 which creates
predictable growth rates.
The greater the civilization the higher the survival rate. Ultimate saturation….point of maturity when growth slows.
At our essence we are viral creatures. Creating viral businesses is a small part of
what we do and who we are…
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